iQuanti in the Media
iQuanti, a data-driven digital marketing company, pulled data for Bustle that analyzed top…read more
Sastry Rachakonda, iQuanti CEO: 2015 has been the year when social media advertising…read more
In order to truly find the top 10 most-searched Christmas movies, Bustle had to resort to…read more
iQuanti CEO Sastry Rachakonda speaks with Yuyu Chen from ClickZ on the opportunities presented by Image Recognition technology to online retailers
It’s universally acknowledged that images are more intuitive than written words. When one…read more
iQuanti CEO Sastry Rachakonda caught up with Al Urbanski, Senior Editor at Direct…read more
The upcoming 2016 US Presidential Election is one that is going to see candidates launch…read more
iQuanti, a digital marketing company that digs deep into the data at hand thinks looking at…read more
iQuanti search data featured on International Business Times on the most popular Halloween…read more
CEO Sastry Rachakonda speaks about how companies can optimize sales via mobile platforms during the holiday sales featured on Business News Daily
“Many smaller companies are concerned about boosting their mobile presence, and for good…read more
iQuanti, a company that specializes in predictive data, looked at the nominees for sixteen of the most popular categories, to see who the winners would be if the Emmys were awarded based on how popular each nominee is on the Internet. To identify the winners, iQuanti looked at the search frequency in Google and Bing for over ninety nominees in sixteen different categories – from Best Lead Actor in a Comedy to Best Supporting Actress in a Drama. The winners were selected by those nominees that were searched for the most. iQuanti collected the data through their proprietary predicative search tools, which they use for their clients, including a number of Fortune 500 companies.read more
Who will emerge victorious at this Sunday’s Emmy Awards? Well, let’s see what the fans think. Digital marketing agency iQuanti took a look d at the search frequency in Google and Bing results for for over 90 nominees in 16 different categories, then were selected the winners based on which nominee was searched the most.read more
“To identify the winners, iQuanti looked at the search frequency in Google and Bing for over 90 nominees in 16 different categories,” according to a rep for the company.
“The winners were selected by those nominees that were searched for the most. iQuanti collected the data through their proprietary predicative search tools.”read more
“Come Sunday night, Game of Thrones will have to slice down the final season of Mad Men if it wants to take home the Emmy for best drama series. But if the winner was determined by how often TV viewers search online for the show, Thrones would already have it in the bag.
This is all according to new research from iQuanti, a company that specializes in predictive data. iQuanti tabulated the search frequency via Google and Bing for the nominees in 16 categories and ranked them in order of most- to least-searched shows and people. (Results were limited to searches from the past year in the U.S.)”read more
“Although mobile apps offer a convenient way for users to access a large variety of services, there’s a tremendous amount of information they need to navigate through browsers, according to Sastry Rachakonda, chief executive officer (CEO) of iQuanti, a digital marketing company that specializes in search.
“”Will people stop searching because of mobile apps? I don’t think so because they need information,”” Rachakonda says. “”SEO and SEM will still be there, but what will change is how SEO and SEM are done. Mobile data gives you the opportunity to largely improve the quality of search. The more data, the better search outcome you can deliver.”””read more
As Labor Day comes into focus for 2015, so too does alcohol beverage buying and homespun cocktail creations. Digital marketing and search analytics company, iQuanti, specializes in predictive data and tracked search trends from past years to predict the top cocktails for Labor Day 2015.read more
As much as we hate to say it, summer is starting to wind down. If you’re planning on any fall travel and don’t know where to go, take a look at our overview of iQuanti’s report on the hottest travel destinations for fall. The analytical firm analyzed two years of seasonal data about hotel reservations, flight bookings, travel deals, and vacation plans to come up with fall’s most popular attractions.read more
With the declining popularity of cable and mobile packages, there is a significant opportunity for pay-per-view. Many brands, such as ESPN, NBA and WWE have begun streaming on mobile devices, but others worry about mobile streaming due to slow growth rate...read more
While social media is undoubtedly a driving force for online traffic and engagement, search offers new opportunities for analyzing and understanding traffic better…read more