Are Americans starting to care less about Mom?
Ahead of Mother’s Day, the team at iQuanti thought it would be fun to take a look at how Google searches around Mother’s Day compared against Father’s Day during the relevant months in previous years. Looking at monthly U.S. search volumes in April and May for...
Search Insights into Americans’ Interest in Travel to Cuba
According to data from the U.S. Census Bureau, there are an estimated 2 million U.S. residents of Cuban ethnic origin. The Pew Research Center reports that the majority of Cubans in the United States (68%) are concentrated in the state of Florida. California has the...
Search Data for March 15 Presidential Primaries
Ahead of the March 15 primaries, iQuanti pulled monthly search volumes for the candidates by state from July 1, 2015 through February 29, 2016. Due to errors with the reported Google search volumes for Republican John Kasich, data for the candidate was excluded for...
Super Saturday Primaries Search Data
For the U.S. presidential primaries this weekend, iQuanti compiled the latest search data for the candidates in each state to see how they compare in voters’ searches. For the Republicans, Trump leads in searches for all states, followed by Cruz and then Rubio....