Do Women Care More Than Men About Father’s Day?
Recent data around search trends show that almost 60% of online searches made for Father’s Day between the first week of May 2013 and last week of May 2015 were done by women while men only accounted for 33%. This is particularly interesting as searches for related...
iQuanti is #277 on Inc.500 List of Fastest Growing Private Companies in America in 2014
A 3-year growth of more than 1600% secures iQuanti’s second time recognition in Inc. magazine’s annual ranking. Jersey City, NJ August 25, 2014 iQuantism, Inc., an independent global data-driven digital marketing company, has been named to the Inc. Magazine’s 33rd...
SEO – Factoring competition into your approach
SEO is a zero sum game. There are no joint winners. To be ranked for a certain keyword, you need to be ranked higher than your competition. Given this fact, one would assume that competitive research would assume a lot more importance and robustness. It is...
Ruling the Mobile Search World: Lessons from Google
That mobile internet usage worldwide will soon surpass desktops is not news any more to anybody in the digital world. Mobile search users are more oriented towards immediate action than desktop users – they search with a higher intent and take quicker actions based on...