Team iQuanti
Digital Marketing Insights from : Team iQuanti
From Channel Management to Discovery: Redefining Search for Financial Brands
Tony Hooper, SVP of Client Partnerships at iQuanti, and Irina Klein, CMO of BMG Money, discussed the importance of a holistic search framework in the era of AI-driven discovery. AI-driven search is fundamentally reshaping how decisions are made. Users are... read more
Driving Client Success: How Strategy, Insight and Collaboration Shaped Flora’s iQuanti Journey
An iQuanti Employee Spotlight | Flora Chan, VP, Client Partnerships, shares how curiosity, collaboration, and a client-first mindset shape her work at iQuanti. Every meaningful partnership begins with a deeper question: What challenge is the client trying to solve,... read more
Beyond Search Ads: How AI Is Redefining Paid Media for Financial Brands
Ramanuj Paul, Director of Paid Solutions, shares his views on the evolving role of paid media in an AI-driven search landscape. Paid search is becoming less predictable and less visible. AI-driven results are reshaping where ads appear and how they compete, reducing... read more