Team iQuanti
Digital Marketing Insights from : Team iQuanti
Proven Paid Media Strategies for Regional and Challenger Banks in 2024
Digital ad spending growth in financial services has slowed in recent years. Marketers consciously reduced spending and even over-corrected because of an uncertain environment. But 2024 is expected to see strong growth, driven primarily by the larger players in the... read more
Seven Key Metrics You Should be Using to Measure the Effectiveness of Your Content in 2024
Content is the backbone of all digital marketing. From attracting and engaging audiences, driving leads and conversions, to building brand loyalty, effective content is crucial for digital marketing success. IQUANTI | INSIGHTS How can you create customer-centric... read more
Seven Best Practices to Make Your Banking & Financial Services Landing Pages Work Harder for You in 2024
As we start 2024, financial marketers face the same challenges as marketers the world over – continuing economic uncertainty and evolving changes in the digital advertising ecosystem will call for delivering bigger, better results with tighter marketing budgets. As... read more