Team iQuanti
Digital Marketing Insights from : Team iQuanti
Economic Times: How Data Analytics Helps Brand Leverage & Receive a Good ROI
iQuanti’s Aditya Saxena (VP, APAC) shares his views on the importance of the use of data analytics to drive higher ROI on marketing spends. Determining the best marketing strategy/channel that drives a desired action (be it a form fill, call an executive, visit a... read more
Forbes: Is Enterprise SEO Success More About SEO or About the Enterprise?
What does it really take for enterprise organizations to turn their search channel into a lead-generating machine? Why do some enterprises succeed while others fail at executing their SEO programs, even with the right investments and the right people? What drives... read more
Business World: Why Instagram Stories Must be a Part of Your Marketing Strategy in 2020
As enterprise marketers plan for 2020, Instagram Stories absolutely need to be a part of their marketing and paid channel strategy, writes Aditya Saxena (VP APAC, iQuanti) in Business World’s ‘Everything Experiential”. Instagram stories have emerged as a compelling... read more