Google’s Customizable Search Snippets: What Marketers Need to Know
Beginning this week, Google search results will show something new: customizable snippets. Customizable snippets became available to webmasters two weeks ago (the week of October 13, 2019). Last week (the week of October 20), Google users around the world—on all...
What Chrome’s browser privacy changes may mean for marketers
Google I/O 2019: Here’s the latest from Google Google announced this month that it is tweaking its Chrome browser to better identify different types of cookies. Moving forward, it will help users differentiate between the “friendly” cookies that save their...
The Financial Brand: Google’s AI Fact-Checker will scrutinize banking sites for supportive data
Among the most impactful of 2019 Google updates, the AI-powered fact checkers are appearing on more Google search engine results pages (SERPs). Do you know how to optimize your content to get noticed? Serving as one of Google’s trusted sources of information has...