A CMO’s Guide to Rethinking Digital & Performance Marketing Strategy in 2024
The digital marketing landscape has possibly seen more changes in the last year than in the last decade. Advances in generative AI, privacy, and personalization have collided with economic and regulatory uncertainty to create unmatched challenges and opportunities for...
iQuanti Digital Performance Marketing Report Q4 2023
DIGITAL & PERFORMANCE MARKETING REPORT For Banking and Financial Services Q4 2023 EDITION 2023 has been a year of big bang changes that will continue to shape the digital marketing universe for years to come. Our quarterly roundup of the trends and updates...
Free Tool for Gaining Digital Media Insights for Banking and Financial Services
Digital Media Insights for Banking and Financial Services: A Free Dashboard Tool The financial services industry is the third biggest spender on digital ads in the US*. But what are search and spend trends in the industry? Which brands are spending the most, and on...
iQuanti Digital Performance Marketing Report Q3 2023
DIGITAL & PERFORMANCE MARKETING REPORT For Banking and Financial Services Q3 2023 EDITION After a tumultuous H1, banking and financial services (BFS) enterprises as well as platforms are adapting in innovative ways to the changes in AI-led tech, the economy, and...