iQuanti CEO Sastry Rachakonda speaks to Marketing Dive on Social Media trends in 2015
In 2015, there was a massive shift onto mobile platforms. Additionally, marketers were able to weather the rise of ad blocking. Industry experts all agree that social media marketing, personalization and augmented reality will be where digital marketing moves into....
iQuanti research on Top Holiday Films featured on Bustle
Christmas is a time when the family comes together to enjoy some egg nog, gifts, dinner, drinks, and prayer together. However, family members often have a hard time agreeing on what they’d like to do together. One of these very hard decisions that a family has...
iQuanti CEO Sastry Rachakonda speaks with Yuyu Chen from ClickZ on the opportunities presented by Image Recognition technology to online retailers
With big industry players developing image recognition for bigger purposes, it becomes imperative to assess its impact on digital marketers. “Image recognition is so important because it has the potential to be the paradigm shift away from the written word. We shifted...
iQuanti CEO Sastry Rachakonda speaks to Digital Marketing News about Google’s RankBrain
Marketing was the outlet in which creative people could add significant value to a business. A lot of that changed with the development of digital marketing. Most users of digital marketing work to optimize their webpages for keywords they would like that page to rank...