Fupping: How Guest Blogging Enhances SEO for Your Brand
Should guest posting be a part of your digital marketing arsenal? Yes, says iQuanti’s Michael Bertini to blogging platform Fupping. Guest blogging helps build your off-page authority, so your site moves up the ranks on search engine results pages and receives...
Econtent: 5 Tactics to Win in Mobile SEO
With mobile-first indexing now in force at Google, search-optimizing your mobile pages is more important than ever. Accelerating page load speed and ensuring your mobile content matches your desktop content should be two priority steps, iQuanti’s Michael Bertini...
GeoMarketing: How Marketers Should Be Optimizing for Voice Search Right Now
Voice search is gaining popularity among consumers – and as connected-home devices become even more commonplace, brands may have to take a different approach to search optimization. Because voice platforms are designed around natural language, search optimizing for...
Search Engine Journal: Why You Need to Be Optimizing Content for Search
Syncing content marketing with SEO just makes sense, Lindsey Boyajian writes in Search Engine Journal. Optimizing content for search – and getting your content into Google’s Answer Box results – leads to higher pageviews, increased engagement, and...