Our Blog - iQuanti Insights | iQuanti Digital Marketing Company

Image SEO: 7 Tips for Image Optimization for Search Engines

One of the key aspects of SEO is image optimization. A thorough SEO plan should include curating images that are relevant to your topic as well as which resonate with your target audience.A Moz study showed that image searches account for 26.79% of all searches in the...

Google’s Q1 2020 Earnings Analysis: Performance Marketing Trends in Times of COVID-19

Google results for Q1 2020 are a “tale of two quarters”, as described by Sundar Pichai (CEO, Google). Alphabet, Inc. saw strong results for January and February, followed by an abrupt decline in March in their advertising revenues driven by COVID-19. The impact was...

Are You Making the Most of Google Shopping’s Free Product Listings?

Good news for Retailers – It is now free to sell on Google! Google made news waves in late April with its decision to open up its Shopping search results to unpaid, organic listings. The company announced on 21st April 2020, that the Google Shopping tab results...

Responding to COVID-19: Evolving Credit Card Search Trends

In our last report, we looked at the changing consumer needs in response to the COVID-19 crisis. At iQuanti, we have been constantly monitoring the fluctuations in search demand to understand consumer priorities and help our clients adapt and win in this new normal....

Responding to COVID-19: Social Listening Strategies for Financial Marketers

The COVID-19 pandemic has disrupted lives, livelihoods, and economies the world over. The Banking and Financial Services industry has been faced with some serious challenges through this crisis – the economic uncertainties, the unanticipated shift in operating...

Responding to COVID-19: Tactics for Financial Marketers

The COVID-19 pandemic has shaken up the world economy. Across industries, we have observed business and consumer behavior seeing massive, unprecedented shifts over the last couple of weeks. At iQuanti, our team has put together a study to provide business leaders and...