
Digital Marketing Insights from : Team iQuanti


Curating Conversions: Making a LEAP (Landing Experience Accelerator Program)
How Is Your Ad Spend Being Optimized? The exponential growth of digital advertising spending is expected to surpass $600 billion by the end of 2022. While this is a remarkable reflection of how important digital advertising has become in reaching your target... read more
Improving homepage performance for a niche bank
The Client A top-tier Canadian bank that offers a market-leading reverse mortgage product to homeowners aged 55 and above. Reverse mortgage business comprises of advisor and consumer businesses. Our client uses digital/ web assets as well as ‘Web to phone’ to reach... read more
My iQuanti Journey: How Kerstin stays at the top of her game as a digital marketer
Catching up on “overnight” e-mails from colleagues in Bangalore and preparing for daily client meetings is a typical morning for Kerstin Baker-Ash, Senior Director of Client Services at iQuanti. Most of Kerstin’s clients are in financial services and B2B verticals in... read more