Team iQuanti
Digital Marketing Insights from : Team iQuanti
Google SERPs Now Show a Carousel of Wikipedia Content. Is It Here to Stay?
Google is now testing more Wikipedia content on its search engine results pages (SERPs). The goal, iQuanti director of search strategy Michael Bertini says, is to make SERPs more personalized and relevant. But the change is probably only temporary, Michael adds.... read more
Analysis: Google’s Q1 2018 Financial Results
Google parent Alphabet’s first-quarter results beat Wall Street’s expectations. Across the board – in search ads and its newer cloud and hardware businesses – the company’s revenue rose from the year-ago quarter. What are our takeaways... read more
Analysis: The Search Insider Summit 2018
Michael Bertini, iQuanti’s director of search strategy, attended the Search Insider Summit in April 2018. Here are his takes on how the search channel is evolving – and what that means for marketing professionals. What do we expect for the search industry... read more