Team iQuanti
Digital Marketing Insights from : Team iQuanti
iQuanti Recognized on the Inc. 5000 List for Fourth Time
JERSEY CITY, N.J., Aug. 16, 2018 — Inc. magazine ranked iQuanti, a data-driven digital marketing firm, on its 37th annual Inc. 5000 list, the most prestigious ranking of the nation’s fastest-growing private companies. This marks the fourth time that... read more
Forbes: How Marketers Should Measure Ad Engagement
Engagement, a difficult metric to triangulate, can be estimated by looking at time spent with ads, iQuanti strategist Khara Hutchinson tells Forbes. Time spent tracks closely to ad recall, which is a solid proxy for ad engagement, Khara notes. Read the full text of... read more
The ROI of SEO: 4 Steps to Generating a Positive Return
By Anirban Saha The ROI of an Enterprise SEO Program Here at iQuanti, we see search engine optimization like any other marketing program. Investing in SEO should provide a positive return – the same standard to which marketers hold paid search, display, and... read more