Team iQuanti
Digital Marketing Insights from : Team iQuanti
How is AI changing digital marketing?
Artificial intelligence promises to bring change to nearly every industry – and digital marketing, in particular, will see major upheaval from AI sooner rather than later. How is AI changing digital marketing? There are two major impacts it is likely to have:... read more
3 metrics in paid social media advertising that brands should consider in 2019
Oftentimes, brands treat paid social media as they would traditional direct response channels – looking exclusively at bottom-funnel results without considering social’s unique strengths. In the end, of course, all of your digital marketing platforms should... read more
Street Fight: Voice marketing starts with smart SEO
More than a quarter of American adults regularly use a smart speaker to play music, control their home electronics and conduct searches. Yet fewer than 4% of businesses provide correct information to voice search users – suggesting that there’s a largely... read more