Search is changing faster than most financial brands can keep up. Traditional SEO tactics, while acting as the core foundation of AI search success, are no longer enough on their own to ensure visibility in front of today’s consumers, who increasingly turn to AI platforms like ChatGPT, Google’s AI Overviews, and Perplexity for financial advice. The question is no longer if AI search will impact your acquisition strategy — but how prepared your brand is to compete in it! Watch this on-demand webinar where Justin Harris, VP of Search at iQuanti, shares practical insights from iQuanti’s latest research into AI-driven search visibility. He explains how generative platforms decide which brands and products to highlight, why many banks and financial services brands are being overlooked, and what steps you can take to assess and improve your presence today.