Entrepreneur: How Strategic Search Investments Can Improve Brand Awareness & Generate Business
iQuanti’s Aditya Saxena (VP, APAC) writes in Entrepreneur.com about how a strategic approach and investment strategy can drive strong digital performance and revenue growth through the search channel. Enterprises and small businesses in India are increasingly...
Business Insider: How Third-party Cookies Getting Blocked Could Impact Marketing
Ajay Rama (SVP Products) and Aditya Saxena (VP APAC) share insights on Business Insider India on how third-party cookies getting blocked could have huge implications for marketers. GDPR and CCPA have shifted the balance of power in favor of consumers by putting them...
iQuanti ALPS™ Named in 2020 Now Tech: SEO Technologies Report
The report provides Forrester’s overview of 2020’s premier SEO technology vendors. JERSEY CITY, N.J., March 24, 2020 / PRNewswire/ — iQuanti’s enterprise-level SEO platform ALPS™ has been included in Forrester’s recently...
Financial Express: Why SEO Needs to be a Priority for Start-Ups Looking to Scale
“One of the biggest challenges that start-ups face”, says Aditya Saxena (VP APAC, iQuanti), “is how to be discoverable.” Growing your brand should be one of your top priorities to ensure continued success and this is where Search optimization can offer your business...