Inc.: User Interest Grows in Removing Facebook Accounts
Terms like “delete Facebook” are being searched and tweeted in record numbers, iQuanti data indicates. As reported by Inc., the Facebook/Cambridge Analytica scandal is leading some consumers to consider removing Facebook. Click through to the full article...
MediaPost: Consumers Ask How to Delete Facebook
Consumers appear to be taking Facebook’s recent privacy breach seriously. According to an iQuanti analysis published in MediaPost, searches for “delete Facebook account” spiked in mid-March, as news of the breach reached the mainstream. Read the...
Quartz: Facebook’s Privacy Woes May Lead Advertisers to Flee
Some companies are pulling back on Facebook ads, a trend that could pick up in the wake of the company’s data privacy scandal. So says iQuanti strategist Michael Bertini to Quartz – which points out that Facebook ads were facing headwinds even before the...
Marketing Dive: Pizza Brands Experience Surge in Search Interest
Consumers are seeking out Pi Day specials from their favorite brands, Marketing Dive reports, citing iQuanti data. Pizza chains, in particular, are seeing increased search interest in the weeks leading up to Pi Day (March 14). Click through to learn how pizza brands...