The secret recipe of a healthy landing page (and what makes it work)
A study of the top 12 elements of landing pages that aid in conversion based on an analysis of 5 top landing pages for credit cards. When Scott Adams said “the first time you see something that you have never seen before, you almost always know right away if you...
8 Free Tools & Resources to keep track of Google Algorithm Updates
“To rank well, build a site so fantastic that it makes you an authority in your niche,” said Matt Cutts, Head of the Google Web Spam Team. When Google makes 600-odd minor (and some major) changes to its algorithm every year, it is indirectly (and often directly)...
4 Features of Bing Ads I Wish Google AdWords Had
It was not long ago that we read about the Swedish Language Council and Google get into a tight spot over the term ‘ ungoogleable’. Legally accepted or not, nobody had to explain the meaning of that term to me – it was crystal clear, yes sir! With two-thirds of all...
How Auto brands are using Twitter’s Vine app
The new Vine app from Twitter is a little over 100 days old and we thought it would be interesting to see how some of the world’s automakers have been using this new platform. Before we set out to do this analysis, we were kind of excited to see how automakers would...