Enhancing user experience is of great importance for a website. Users tend to have a very short attention span and it is important that they can access data at the earliest on a page. The faster the content loads, greater are the chances of user satisfaction,...
Entrepreneurs can get more bang for their buck by investing in CRO, says iQuanti’s Aditya Saxena (Vice President, APAC) in the Financial Express. While the Indian digital advertising industry is rapidly growing, startups still struggle with hefty growth goals and with...
IQUANTI SPEAKS: Accessibility strategy tips to get your enterprise accessibility efforts on track New or renovated buildings are required to be accessible to those with disabilities–but surprisingly, even in the digital-first world we live in today,...
Web forms are integral to enterprise websites, act as conversion points. They add to user engagement and experience. Conversion rate optimization, or CRO helps enhance web forms to ensure conversion. Read our explainer, “What Is CRO?” Much of the time,...
What is CRO? Conversion rate optimization, or CRO, is the practice of enhancing a web page or an entire website to maximize conversion actions – i.e., purchases, form fills or phone calls. Any business can improve their website performance with CRO. Some of the...
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