As the country reopens and moves away from the lockdown mentality, financial services enterprises in the US need to understand customers’ evolving needs and concerns and steer away from content geared towards the hard sell of products and services. Both from a...
The advent of digital neo banks, insurtech, and mobile-only financial services have made a seismic change in the financial sector across the world. Digital banks are reaching out to their target audience through social media and content channels. They are connecting...
In our last report, we looked at the changing consumer needs in response to the COVID-19 crisis. At iQuanti, we have been constantly monitoring the fluctuations in search demand to understand consumer priorities and help our clients adapt and win in this new normal....
The COVID-19 pandemic has disrupted lives, livelihoods, and economies the world over. The Banking and Financial Services industry has been faced with some serious challenges through this crisis – the economic uncertainties, the unanticipated shift in operating...
The COVID-19 pandemic has shaken up the world economy. Across industries, we have observed business and consumer behavior seeing massive, unprecedented shifts over the last couple of weeks. At iQuanti, our team has put together a study to provide business leaders and...