GeoMarketing: What is the state of voice SEO? How should marketers be approaching voice right now?

Voice search is gaining popularity among consumers – and as connected-home devices become even more commonplace, brands may have to take a different approach to search optimization.

Because voice platforms are designed around natural language, search-optimizing for voice is less about keywords and more about themes, iQuanti’s Michael Bertini tells Yext. Read more of Michael’s voice SEO recommendations at Yext’s GeoMarketing blog by clicking below.

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