The former Facebook & Google executive to help further strengthen iQuanti’s vertical specialization in banking and financial services JERSEY CITY, N.J., Oct 22, 2020 /PRNewswire/ — Digital marketing company iQuanti today announced that former Facebook...
The COVD-19 pandemic has impacted life and economies the world over. Brands and businesses are struggling to remain relevant and keep their customers’ trust in these times. Marketers are realizing more and more now that performance marketing is one of the most...
iQuanti’s Google ninja, Michael Bertini, shares insights in the latest episode of popular podcast series, Banking on Digital Growth. In a lively and engaging conversation with James Robert Lay, Michael discusses content marketing strategies that banks and credit...
Precision targeting lets a company reach consumers at the very moment when they are most likely to be in need a product or service. “While precision targeting is valuable to many industries, it is especially useful for startups and young companies”, writes iQuanti’s...
As the country reopens and moves away from the lockdown mentality, financial services enterprises in the US need to understand customers’ evolving needs and concerns and steer away from content geared towards the hard sell of products and services. Both from a...
